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EVRMG Emerging Trends Series: Take Your TV Advertising Over-the-Top

EVRMG Emerging Trends Series: Take Your TV Advertising Over-the-Top

by Ami Cadugan | Jun 3, 2020

Traditional over-the-air and cable television advertising accounted for over $70 billion in ad revenue in 2019, and with its broad reach, it remains one of the most coveted placements available in the media landscape. However, advertising revenue in this category has...

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