Back to the Future: Ad Creative Needs to Step Up

Back to the Future:
Ad Creative Needs to Step Up

As the digital revolution advanced through the past decade, ad creative took a back seat to marketing technology. We were dazzled by the tools. It wasn’t the creative that was driving digital campaigns—it was the tactics. It was knowing how to do it. The creative...
Why New Hampshire?

Why New Hampshire?

Marketing in New Hampshire is a specialty of EVR Advertising. We are an in-state resource for New Hampshire businesses who appreciate their marketing agency being nearby, and we provide valuable expertise to out-of-state businesses looking for local familiarity and...
Today’s Healthcare: How to Market “Value”

Today’s Healthcare: How to Market “Value”

In a previous blog, “Does Cost Matter to Healthcare Consumers”, we cited the lack of correlation between access to healthcare price information and spending less on medical procedures. The reasons for this revealed that much work remains in changing the culture of...