Lois Dolley, Author at EVR Advertising Agency

How Data Privacy Is Changing the Way We Target Our Programmatic Media Buys

by Lois Dolley | Jan 27, 2020

On January 1, 2020, the California Consumer Privacy Act (CCPA) went into effect, meaning consumers who live in California will have the right to demand access to how and where their data is being used—that is, a company will need to be able to provide a full list of...

How Data Privacy Is Changing the Way We Target Our Programmatic Media Buys

Archives

Categories

Free Downloads

Most Recent Posts