EEE: The Video Virus You Need to Know About

EEE: The Video Virus You Need to Know About

If it’s true that a single picture is worth a thousand words, just how many words can be conveyed through the use of video? Ten thousand? One million? More? When it comes to the internet, people inherently prefer watching moving pictures with sound rather than...
Targeting your Online Marketing: A Cheat-sheet

Targeting your Online Marketing: A Cheat-sheet

When it comes to online marketing, it is definitely not one-size-fits-all. And that’s why we like it. Rather than just crafting the message to the tool, we can craft multiple targeted messages to a range of tools. Segmenting sub-audience’s based on a number of...

5 Steps for Successful Video Use in Public Relations

I recently attended the “A-Ha!” Social Business Summit at Southern New Hampshire University with a colleague. With the help of a series of trailblazing presenters and panelists, attendees were challenged to align and evolve their social media strategies...