Hospital

Hospital | Blogs

Hospitals need to take a modern marketing approach to successfully nurture patient acquisition & retention in today’s ever-changing environment. Our insights show you how.
Today’s Healthcare: How to Market “Value”

Today’s Healthcare: How to Market “Value”

In a previous blog, “Does Cost Matter to Healthcare Consumers”, we cited the lack of correlation between access to healthcare price information and spending less on medical procedures. The reasons for this revealed that much work remains in changing the culture of...

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Today’s Healthcare: How to Market “Value”

Today’s Healthcare: How to Market “Value”

In a previous blog, “Does Cost Matter to Healthcare Consumers”, we cited the lack of correlation between access to healthcare price information and spending less on medical procedures. The reasons for this revealed that much work remains in changing the culture of...

read more
Healthcare Marketing: Your Consumers Are Confused

Healthcare Marketing: Your Consumers Are Confused

It’s Time to Get Serious About Marketing Quality Measures As we continue to reform our consumer-driven healthcare system, the impact of quality in hospital marketing is no longer a trend—it’s the reality. We all know that information is power, and the future of...

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EVR Earns Three NESHCo Awards for Healthcare Marketing

EVR Earns Three NESHCo Awards for Healthcare Marketing

The New England Society for Healthcare Communications (NESHCo) recognized EVR Advertising with three Lamplighter Awards for its work with Catholic Medical Center of Manchester and Sparrow Health System of East Lansing, Mich. The Lamplighter Awards recognize excellence...

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